Major Win and Epic Fail

I've been looking at a few movie posters, and have noticed that a few of them really know what they're doing. They encourage you to watch the movie, if only to find out what inspired such an awesome poster. Others? Well, they seem to actively push you away, which is not, I feel, what should be intended, One of the first example is the poster for Pirates of the Caribbean. (Magic appearance NOW:)

It has all of the major characters of the plot lined up at top, with noticeable but not forceful text telling us who they are (although, who really cares if Orlando Bloom is in a movie, right?). Right in the middle is the title of the movie, put into a simple design hat I agree with, and below is a very pirate-y scene. And despite having so much content on it, unlike many movie posters, I can't help feel that the color scheme holds it together very well.

This is an example of one of the latter versions. The try-too-hard type that misses its target entirely. Now, don't get me wrong- this is an awesome movie. I'd go as far as to say comedic genius. However, the poster does not reflect this. It has a bunch of cartoon characters and a castle inside a decent rendition of a grail. That's not funny. In addition, the text- pretty much ALL of the text- just looks desperate. The banner, the stamps, and even the title of the movie look overworked and they really only serve to make someone look for a different movie if they weren't already planning to see it.